Tom Rand of MaRS just published a book: Kick the Fossil Fuel Habit, 10 Clean Technologies to Save Our World.
It’s 240 pages (hard-cover) of accessible text and stunning photography. Great to flip through, but with solid, fleshed-out analysis. Out now in Canada (in Chapters on April 15th), in about a month in the US.
There’s also a short video “trailer”, both funny and hard-hitting. Designed to go viral!
This project is advocacy, pure and simple. It’s timely, important – and something Tom is very passionate about. His goal is to educate the public about our options and why it’s important to consider them carefully.
If you’re in the Toronto region on April 15th, Tom will be giving a “book launch” talk at MaRS at 6 pm in the main auditorium. It’s free, but space is limited and registration is required.
It would be wonderful if you could support this effort by:
- buying a copy of the book: (online here http://tinyurl.com/ykxudqp – or at your local bookstore)
- watch the video and pass/post the link to your friends and network: http://www.youtube.com/watch?v=92MtzfepgX
- come to Tom’s talk at MaRS, register here: http://kickthefossilfuelhabit.eventbrite.com/
Tom is also looking for corporate sponsors to distribute the book internally, or to sponsor a print run for schools/libraries. Got any suggestions or contacts?
You’ll find everything you need at www.kickthefossilfuelhabit.org (video, link to buy the book, publisher info, etc.).